Google Algorithm Update Fast Approaching – don’t get caught out

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Article by @sophie_smpr

Last month I blogged about the changes to the Google algorithms, mentioning that the next generation of the Google Penguin update was fast approaching. Last week Matt Cutts, head of Google’s web spam team, posted a video (below) about the update confirming that it will be rolled out within the next few weeks.

As the video explains, the second generation Penguin is aiming to cut link spam even further and should definitely not be ignored. Matt Cutt’s explains that we should all be constantly trying to  “Make a great site, that users love, that they will want to tell their friends about, bookmark, come back to, visit over and over again, all the things that make a site compelling”

Take time in the next coming weeks to ensure that you are following the rules, this way it is unlikely that the algorithm changes and the Penguin 2.0 update should affect you significantly.

SMPR’s Donna raises money for breast cancer with 26.2 mile walk

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MoonWalk 2013On Saturday 11th May 17,000 women pounded the pavement of London throughout the night to raise money for breast cancer. It was a 26.2 mile walk, which is better known as the Moonwalk.

Walk the Walk all started 16 years ago when just 13 women walked the New York City Marathon in their bras to raise money and awareness for breast cancer. Since then it has transformed into a multi-million pound charity. In 1998, Walk the Walk entered its second team into the London Marathon but with too many people wanting to take part the founder of Walk the Walk, Nina, decided to create a one of marathon – setting off at midnight. So the MoonWalk was born.

This year there were an incredible 17,000 walkers including SMPR’s Donna Liebenberg – and between all of them a massive £3.2 million was raised before the walk had even begun.

SMPR's Donna (left) raises money for walk the walkHere at SMPR we are all very proud – a great achievement for a fantastic cause!

Donna’s fundraising page is still running if anyone would like to contribute: http://www.walkthewalkfundraising.org/donna_liebenberg

 

Don’t forget to connect with SMPR!  You can find us in all of the spaces….

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www.simplymarcomms.co.uk

 

Monthly Round Up – April 2013

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Well…another month has flown by! April is over, May is here and the sun is starting to show its face (finally…!) Take a look at what’s been happening this month at SMPR HQ and enjoy the update…

SAVORTEX win at Energy & Environment AwardsSAVORTEX win at the 2013 Energy & Environment Awards

SAVORTEX has picked up the Best Energy Products/Service award at this year’s Energy & Environment Awards for their Vortex Ecosmart Hand Dryer.

SAVORTEX are a British Manufacturer of super low energy hand dryers.

(Pictured, Michael Greiss and Paul Fritz from SAVORTEX collecting their award)

Drumbeat publish behavioural change white paper

energy management white paper

The outsourced energy management business support service Drumbeat Energy Management has published a white paper on behavioural change.

The white paper is called ‘Energy Management – Reducing energy consumption by changing people’s behaviour’ and is the fourth white paper in Drumbeat’s Energy Management White Paper series.

Download the White Paper

waste management infographicWaste Management Infographic

GPT Waste, the largest UK independent provider of waste management solutions and sustainable waste services has launched an Infographic to highlight the opportunities for waste to be recognised as ‘The Fourth Utility’ and a revenue stream.

Download the infographic

New Linkedin mobile app launched but does it help the ‘everyday professional’?

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Article by @sophie_smpr

You may remember, back in February I published my ‘Linkedin, Locked out’ blog post, describing the problems that myself and others had witnessed with the Linkedin mobile app, as well as the top reasons for users being penalised or banned. Well, Linkedin have stepped up (admittedly, probably not down to my blog post) and last week released a brand new version of the app.

Watch the video on the new Linkedin app:

 

I’m personally pleased with the new design, it’s sleek and stylish and far easier to navigate around than the old app. However, I am not so pleased that the problems discussed in the previously mentioned blog post have not been fixed at all.

The new app does make it easier for you to search for people, but when you click on their profile and request to connect with them there is still no option to send a message or select how you know this person. This is also the same if you go to the ‘People You Might Know’ tool. And while you are able to view your companies and groups you currently follow and are members of (you have to add these as shortcuts to your navigation panel); there is no easy way to search for NEW companies or groups (groups being one of the main features of Linkedin I use).