Archive for the ‘B2B SEO’ Category

Why your email Marketing is not working

Have you ever conducted an email marketing campaign and wondered why you have not achieved the results that you want? You’re not alone. There are hundreds of Marketing professionals experiencing the same issues, more now than ever. Throughout the economic downturn, Marketing Professionals were forced to re-think their Marketing plans and many turned to cost [...]

Question Your Traditional PR Firm

Many Marketing & PR Firms have been hit hard by the economic climate as a result of their client’s budgets being slashed, some have been dropped all together and the marketing function has been taken back in-house as a cost saving exercise. If you are one of the Marketing / PR firms that this has [...]

What is the benefit of including optimised links in my Press Release?

Marketing teams across the world write hundreds of Press Releases each day but there is still an alarming rate of ‘PR Professionals’ that don’t understand that these can contribute to their search engine optimisation efforts as well as raising awareness of the subject in hand. PR and Marketing firms should already be concentrating their efforts [...]