Earlier this month I received an email from Google which made my day. Here’s why, the search engine giant announced the freshest news possible would now show up in search results thanks to its new and improved algorithm. Google’s Latest Algorithm update – The ‘Freshness update’ as it has been coined is supposed to affect [...]
Archive for the ‘Online PR’ Category
November 23rd, 2011
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Online PR – When no news is bad news….
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October 31st, 2011
Leveraging LinkedIn for marketing success
Over 2 million business professionals have joined LinkedIn over the last 9 months making the total number of users in the UK total nearly 6 million. Earlier in the year, before its successful IPO, LinkedIn announced that 100 million users worldwide are now using the professional networking site. LinkedIn can offer significant business development opportunities. [...]
September 30th, 2011
Hot off the press! Utility Business – Autumn 2011
SBGI Utility Networks is a leading membership organisation providing advocacy and representation for its members. Utility Business is the Division’s quarterly publication offering a quality source of authoritative and reliable industry information and features, addressing topics across the utilities sector as well as reporting on SBGI’s activity on behalf of its members. If you are [...]
August 31st, 2011
Online Reputation Management for the Construction Industry
Managing your online reputation When a prospective customer does a search online for your company, what do they find? Is there a negative HSE news item, or a bad product review on the number two listing for your name? Or, is there a press release telling the story of your recent round of Public Sector [...]
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