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	<title>B2B SEO &#124; Online PR &#124; PR Consultants &#124; Marketing Consultancy &#187; Online PR</title>
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	<description>Simply MarComms - B2B SEO Blog</description>
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		<title>Online PR – When no news is bad news&#8230;.</title>
		<link>http://b2bseoblog.co.uk/2011/11/online-pr-%e2%80%93-when-no-news-is-bad-news/</link>
		<comments>http://b2bseoblog.co.uk/2011/11/online-pr-%e2%80%93-when-no-news-is-bad-news/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 16:23:40 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[blogging on your website]]></category>
		<category><![CDATA[freshness update]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google freshness update]]></category>
		<category><![CDATA[influence search results]]></category>
		<category><![CDATA[latest algorithm]]></category>
		<category><![CDATA[optimising news]]></category>
		<category><![CDATA[PR and Marketing]]></category>
		<category><![CDATA[Social Media Optimisation]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=522</guid>
		<description><![CDATA[Earlier this month I received an email from Google which made my day.  Here’s why, the search engine giant announced the freshest news possible would now show up in search results thanks to its new and improved algorithm.  Google’s Latest Algorithm update – The ‘Freshness update’ as it has been coined is supposed to affect [...]]]></description>
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		<title>Leveraging LinkedIn for marketing success</title>
		<link>http://b2bseoblog.co.uk/2011/10/leveraging-linkedin-for-marketing-success/</link>
		<comments>http://b2bseoblog.co.uk/2011/10/leveraging-linkedin-for-marketing-success/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 14:54:55 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[LinkedIn Marketing]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[PR and Marketing]]></category>
		<category><![CDATA[simply marcomms]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=528</guid>
		<description><![CDATA[Over 2 million business professionals have joined LinkedIn over the last 9 months making the total number of users in the UK total nearly 6 million.  Earlier in the year, before its successful IPO, LinkedIn announced that 100 million users worldwide are now using the professional networking site.  LinkedIn can offer significant business development opportunities.  [...]]]></description>
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		<title>Hot off the press! Utility Business – Autumn 2011</title>
		<link>http://b2bseoblog.co.uk/2011/09/hot-off-the-press-utility-business-%e2%80%93-autumn-2011/</link>
		<comments>http://b2bseoblog.co.uk/2011/09/hot-off-the-press-utility-business-%e2%80%93-autumn-2011/#comments</comments>
		<pubDate>Fri, 30 Sep 2011 12:21:46 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[online coverage]]></category>
		<category><![CDATA[reliable industry information]]></category>
		<category><![CDATA[SBGI]]></category>
		<category><![CDATA[utilities sector]]></category>
		<category><![CDATA[Utility Business]]></category>
		<category><![CDATA[Utility Business Magazine]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=518</guid>
		<description><![CDATA[SBGI Utility Networks is a leading membership organisation providing advocacy and representation for its members. Utility Business is the Division’s quarterly publication offering a quality source of authoritative and reliable industry information and features, addressing topics across the utilities sector as well as reporting on SBGI’s activity on behalf of its members. If you are [...]]]></description>
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		<title>Online Reputation Management for the Construction Industry</title>
		<link>http://b2bseoblog.co.uk/2011/08/online-reputation-management-for-the-construction-industry/</link>
		<comments>http://b2bseoblog.co.uk/2011/08/online-reputation-management-for-the-construction-industry/#comments</comments>
		<pubDate>Wed, 31 Aug 2011 12:01:51 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[managing negative content]]></category>
		<category><![CDATA[online reputation]]></category>
		<category><![CDATA[online reputation management]]></category>
		<category><![CDATA[ORM]]></category>
		<category><![CDATA[social media policy]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=514</guid>
		<description><![CDATA[Managing your online reputation When a prospective customer does a search online for your company, what do they find? Is there a negative HSE news item, or a bad product review on the number two listing for your name?  Or, is there a press release telling the story of your recent round of Public Sector [...]]]></description>
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		<title>Hot off the press! Utility Business – Summer 2011</title>
		<link>http://b2bseoblog.co.uk/2011/06/hot-off-the-press-utility-business-%e2%80%93-summer-2011/</link>
		<comments>http://b2bseoblog.co.uk/2011/06/hot-off-the-press-utility-business-%e2%80%93-summer-2011/#comments</comments>
		<pubDate>Thu, 30 Jun 2011 11:54:18 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[online coverage]]></category>
		<category><![CDATA[SBGI]]></category>
		<category><![CDATA[utilities sector]]></category>
		<category><![CDATA[Utility Business Blog]]></category>
		<category><![CDATA[Utility Business Magazine]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=510</guid>
		<description><![CDATA[SBGI Utility Networks is a leading membership organisation providing advocacy and representation for its members. Utility Business is the Division’s quarterly publication offering a quality source of authoritative and reliable industry information and features, addressing topics across the utilities sector as well as reporting on SBGI’s activity on behalf of its members. If you are [...]]]></description>
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		<title>The marketing power of the online Case Study</title>
		<link>http://b2bseoblog.co.uk/2011/05/the-marketing-power-of-the-online-case-study/</link>
		<comments>http://b2bseoblog.co.uk/2011/05/the-marketing-power-of-the-online-case-study/#comments</comments>
		<pubDate>Tue, 31 May 2011 11:41:36 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[asbestos removal contractors]]></category>
		<category><![CDATA[case studies]]></category>
		<category><![CDATA[construction marketing]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[online searches]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=507</guid>
		<description><![CDATA[Case Studies are vastly under-used in construction marketing, yet, when properly executed, can be one of the most powerful tools in a Marketer’s toolkit. A case study, also known as a ‘Project Profile’ or a ‘Success Story’ can provide your next client with all the information he/she needs when selecting a contractor, specifying a product [...]]]></description>
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		</item>
		<item>
		<title>Customer Communications – The power of digital</title>
		<link>http://b2bseoblog.co.uk/2011/04/customer-communications-%e2%80%93-the-power-of-digital/</link>
		<comments>http://b2bseoblog.co.uk/2011/04/customer-communications-%e2%80%93-the-power-of-digital/#comments</comments>
		<pubDate>Sat, 30 Apr 2011 11:28:48 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[construction market]]></category>
		<category><![CDATA[effective digital communication]]></category>
		<category><![CDATA[marketing content]]></category>
		<category><![CDATA[PR and Marketing]]></category>
		<category><![CDATA[simply marcomms]]></category>
		<category><![CDATA[TCN]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=504</guid>
		<description><![CDATA[It has never been so easy or cost-effective to communicate with your existing clients and customers and also to reach out to target audiences and engage with prospects.  Construction Marketers can integrate relatively simple measures into the marketing mix and see real, measurable and often instant results. Developing a content rich CMS driven website which [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Hot off the press! Utility Business – Spring 2011</title>
		<link>http://b2bseoblog.co.uk/2011/03/hot-off-the-press-utility-business-%e2%80%93-spring-2011/</link>
		<comments>http://b2bseoblog.co.uk/2011/03/hot-off-the-press-utility-business-%e2%80%93-spring-2011/#comments</comments>
		<pubDate>Thu, 31 Mar 2011 16:24:03 +0000</pubDate>
		<dc:creator>Kirstie Colledge</dc:creator>
				<category><![CDATA[Online PR]]></category>
		<category><![CDATA[SBGI]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Utility Business]]></category>
		<category><![CDATA[Utility Business Magazine]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=541</guid>
		<description><![CDATA[SBGI Utility Networks is a leading membership organisation providing advocacy and representation for its members. Utility Business is the Division’s quarterly publication offering a quality source of authoritative and reliable industry information and features, addressing topics across the utilities sector as well as reporting on SBGI’s activity on behalf of its members. If you are [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SMPR &#8211; Proud Winners of Best AEC PR/marketing campaign #Be2Awards 2011</title>
		<link>http://b2bseoblog.co.uk/2011/02/smpr-simply-marcomms-ltd-proud-winners-of-best-aec-prmarketing-campaign-be2awards-2011/</link>
		<comments>http://b2bseoblog.co.uk/2011/02/smpr-simply-marcomms-ltd-proud-winners-of-best-aec-prmarketing-campaign-be2awards-2011/#comments</comments>
		<pubDate>Fri, 11 Feb 2011 15:54:10 +0000</pubDate>
		<dc:creator>Katie Brown</dc:creator>
				<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Be2Award winners]]></category>
		<category><![CDATA[built environment]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=480</guid>
		<description><![CDATA[On 9th February 2011, SMPR became the first company to win the Be2Award for Best AEC PR / Marketing Campaign. The submission for this award was for the client Camfil Farr Ltd  &#8211; Low Energy Air Filters campaign. “We are so happy to have won this award.  It’s a testament to Camfil and their willingness [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google performs a #PageRank update</title>
		<link>http://b2bseoblog.co.uk/2011/01/google-performs-a-pagerank-update/</link>
		<comments>http://b2bseoblog.co.uk/2011/01/google-performs-a-pagerank-update/#comments</comments>
		<pubDate>Mon, 24 Jan 2011 12:23:09 +0000</pubDate>
		<dc:creator>Katie Brown</dc:creator>
				<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[B2B SEO]]></category>
		<category><![CDATA[Online PR]]></category>
		<category><![CDATA[Online PR Sectors]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[PageRank]]></category>
		<category><![CDATA[search engine optimised links]]></category>

		<guid isPermaLink="false">http://b2bseoblog.co.uk/?p=474</guid>
		<description><![CDATA[Earlier today, we noticed that Google has performed another PageRank update which has boosted Industry Today (press release publication and distribution service) up to a Page Rank of 4! This is of benefit to you because Google loves in-bound links from relevant sites with high Page Ranks and Industry Today allows you to publish news [...]]]></description>
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