Posts Tagged ‘b2b press release publication’

Why you should include optimised links when you publish content online

Link building – it’s key to SEO success and increasing your page ranking on Google, but still many ‘PR Professionals’ are failing to implement it. Publishing news articles and press releases with optimised links back to your company website and blog will not only attract a relevant audience and lower the bounce rate, but also […]

What is the benefit of including optimised links in my Press Release?

Marketing teams across the world write hundreds of Press Releases each day but there is still an alarming rate of ‘PR Professionals’ that don’t understand that these can contribute to their search engine optimisation efforts as well as raising awareness of the subject in hand. PR and Marketing firms should already be concentrating their efforts […]

Getting the most out of your Press Releases and News articles

Press Releases are the most cost effective, relevant way of announcing current news to a targeted audience. There are plenty of Marketing & PR firms out there, eager to offer you their PR writing services. One thing to make sure of in the Web 2.0 era is that ALL of the PR content you produce […]