Posts Tagged ‘case studies’

Online PR for the FM industry – effective use of case studies

Article by @sophie_smpr If executed properly, case studies can be the most powerful tool for Facilities Management professionals and help companies produce excellent content marketing to share and distribute to their target audience. Your next client could be looking at your website when trying to select a product or service.  If case studies are available […]

The marketing power of the online Case Study

Case Studies are vastly under-used in construction marketing, yet, when properly executed, can be one of the most powerful tools in a Marketer’s toolkit. A case study, also known as a ‘Project Profile’ or a ‘Success Story’ can provide your next client with all the information he/she needs when selecting a contractor, specifying a product […]