Posts Tagged ‘marketing in a recession’

Invest in online marketing and pr – A survivors guide

The economic climate is taking its’ toll on most businesses and as a rule, marketing departments are tightening their belts. Although saving money is at the forefront of everyone’s mind right now, surely the emphasis ought to be on marketing results and ROI? After all, experts are predicting that online spend will rise at the […]

Recession-proof marketing tactics – 10 Marketing Steps for weathering an economic downturn

Full on recession, the credit crunch, the big squeeze, an economic slow down– it doesn’t matter how we refer to it, it’s what we do now that will determine if we escape unscathed from it.  The impact of the recession and long term economic gloom has left many businesses struggling to manage their overheads, budgets and forecasting.  […]