Many Marketing & PR Firms have been hit hard by the economic climate as a result of their client’s budgets being slashed, some have been dropped all together and the marketing function has been taken back in-house as a cost saving exercise. If you are one of the Marketing / PR firms that this has [...]
Posts Tagged ‘SEO’
February 23rd, 2010
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Question Your Traditional PR Firm
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January 21st, 2010
Offline Media V’s Online Media:
The future of offline media is clearly in jeopardy, Contract Journal being the latest casualty. The unfortunate truth for publishers of hard copy journals is that in house marketing experts and PR professionals around the world are fast coming to terms with the fact that the quickest, most efficient and cost effective way to get [...]
January 8th, 2010
What is Search Engine Optimisation?
“Search Engine Optimisation (also known as SEO) refers to “optimising” Websites and Web pages to rank well in the search engines” Peter Kent. In simple terms: Search Engine Optimisation (SEO) is a method of improving the ‘ranking’ of your website so that it appears higher in the ‘natural’ listings on search engines such as Google.
January 7th, 2010
How do I get my Press Release distributed?
There are a number of methods of getting Press Releases distributed although some of the distribution services that are available are more effective than others. If you are not careful, you can spend up to $200 getting just one Press Release published and distributed.
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