Looking back, Press Release writing in the past was almost futile in comparison to today’s capabilities. Historically, the goal of the PR Professional was to get the client’s news published in trade journals, newspapers etc however submitting news releases to even hundreds of editors would not guarantee that this would happen. Many distribution services used [...]
Posts Tagged ‘strategic marketing’
January 7th, 2010
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A Press Release – no longer just a release to the press…
January 7th, 2010
Publishing Search Engine Optimised News
Optimising your news/ Press Releases online is one of the best ways to attract a targeted and relevant audience to your website. This is particularly true if you are in a competitive market and your website isn’t as highly ranked on the search engines as some of your competitors.
Posted in B2B SEO, Digital Marketing, Online PR 
Tags: b2b press release distribution, b2b press releases, B2B SEO, Online PR, optimising press releases, Press Release Distribution, Press Release Publication, publishing search engine optimised news, search engine optimisation, simply marcomms, strategic marketing 
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August 20th, 2009
Twitter for Business
Twitter is one of the largest social media networking sites, being used by millions of businesses across the globe. At Simply MarComms Ltd. we are a huge advocate of Twitter as a major online marketing tool which is relevant for every type of business, no matter how diverse or ‘niche’ the service you offer.
July 29th, 2009
Are PR companies keeping up with the times? What exactly should you expect from your PR company?
If you have hired a PR Agency in the past or are currently using one to produce news articles or gain coverage for your company, are you getting what you pay for? How do you monitor their online performance?
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